Googles annual developer event, Google I/O, brought large news final week with the introduction of Google Home, the new device powered by what the association is calling the Google assistant. (Yes, lowercase a.) Google Home will compete without delay with Amazons renouned Echo device as well as its Alexa-powered siblings, Echo as well as Tap, as well as in the roundabout way with Apples Siri, Microsofts Cortana as well as other smart assistants. In the latest episode of our weekly video show, Marketing Land Live, we talk about where Google may have an advantage over Amazon, despite the latters lengthy head proceed in the in-home device/assistant space. We also summation other Google I/O news such as Firebase Analytics, Android Instant Apps as well as more. The uncover also includes discussion of reports final week that Amazon will proceed selling its own private-label products as well as more.Joining me for this weeks uncover are Marketing Lands Amy Gesenhues, Ginny Marvin as well as Greg Sterling. The uncover runs about 55 minutes as well as we can watch the replay below. Be sure to corkscrew next the video for this weeks Show Notes, with links to the stories we talked about.Show NotesGoogle I/O 2016Google I/O Live Blog: Home voice-activated assistant, Allo messaging app announcedMeet Google assistant: A new search platform, rather than the gadget or an appMake room for Google Home, Amazon Echo/AlexaGoogle says 20 percent of mobile queries are voice searchesGoogle announces Firebase Analytics & Universal App Campaigns updates for app developersGoogle will build its own Daydream VR headset & controllerVR is coming to the Google Play store this fall with DaydreamGoogles new Instant Apps guarantee an install-free experienceGoogle Product Listing Ads strictly launch in Image search, among announcements for retailersWSJ: Amazon will soon be offering some-more private-label brandsAmazon reaches $100B in annual salesTwitter will reportedly stop counting links, photos against tweets impression countsBing Ads Editor 11.0 debuts with multiple account management, better search, easier loginBing launches UET Tag Helper, the troubleshooting Chrome extensionGoogle beta testing the real-time indexing APIBiggest Search Geek contest(Some images used under permit from Shutterstock.com.)
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